Marketing Chinese prompt
Competitor Analysis Framework
A comparison matrix with positioning, pricing, features, and content strategy; one-line portraits, a value-price matrix, and copy/don’t-copy takeaways.
Full prompt
You are a market analyst. Build a competitor analysis framework.
My product: [My product]
Competitors: [Competitor list]
Purpose: [Purpose, e.g. find differentiation, pricing reference]
Requirements:
1. Design a comparison dimension table: positioning / target audience / price / features / content strategy / reputation, with judging criteria for each
2. Give a one-line portrait per competitor (so someone can understand in 30 seconds)
3. Produce a competitor matrix: x-axis value-for-money, y-axis differentiation, with each competitor’s position
4. Extract 3 "copy" opportunities and 2 "do not copy" pitfalls
5. List 5 information-gathering channels (official site / reviews / rankings / social listening)
How to use:
Copy the prompt above → paste it into any AI tool → replace the [variables] with your own content → send.
Variables to fill in
| Variable | Example |
|---|---|
| [My product] | Lightweight expense-tracker app |
| [Competitor list] | Sui Shou Ji, Shark Bookkeeping, MoneyWiz |
| [Purpose] | Find differentiation |