Marketing Prompts

[{"slug":"landing-page-copy","title":"Landing Page Copy Planner","category":"marketing","language":"zh","description":"Builds a complete landing page copy set along the conversion funnel: hook, pain points, solution, trust proof, and CTA — ready for ad pages.","prompt":"You are a conversion rate optimization (CRO) expert who has shipped multiple high-converting landing pages.\n\n[Product]: product name and one-line positioning\n[Target users]: who they are and their pain points\n[Core selling points]: up to 3 differentiators\n[Conversion goal]: lead capture / purchase / sign-up / download\n\nWrite the landing page copy in this structure:\n1. Hero: headline (punchy, under 10 words) + subheadline (adds value) + CTA button text\n2. Pain points: 3 relatable scenarios, two sentences each\n3. Solution: one \"feature → benefit\" paragraph per selling point\n4. Trust: what type of social proof to place here (cases / data / credentials)\n5. FAQ: 3 question-and-answer pairs that dissolve hesitation\n6. Closing CTA: copy that creates urgency\n\nGive 2 versions of each section (A: rational / B: emotional) for testing.","variables":[{"name":"Product","example":"An AI resume tool that helps candidates pass big-company screenings"},{"name":"Target users","example":"Young office workers"},{"name":"Core selling points","example":"(fill in yours, max 3)"},{"name":"Conversion goal","example":"Increase sign-up rate"}],"model":"AI 工具","hot":false,"tags":["landing page","conversion","copywriting"]},{"slug":"seo-article","title":"SEO Article Writer (Search Intent)","category":"marketing","language":"zh","description":"Writes search-intent-matched SEO articles around your keywords: title structure, H2/H3 planning, long-tail coverage, and internal-link suggestions in one pass.","prompt":"You are a content marketing expert who understands how search rankings work.\n\n[Target keyword]: the main keyword to rank for\n[Search intent analysis]: first judge what searchers want (information / comparison / purchase)\n[Target length]: word count\n\nOutput:\n1. 3 candidate titles first (with CTR elements: numbers / year / parentheticals)\n2. Article outline: H2/H3 structure covering the keyword's search intent, with 5 related long-tail keywords distributed naturally\n3. Full article: written to the outline, short paragraphs (3 lines max), rich in subheadings and lists\n4. The main keyword must appear within the first 100 words\n5. At the end, \"internal link suggestions\": which related topic pages this article should link to\n\nVoice: professional but conversational — like a knowledgeable friend explaining.","variables":[{"name":"Target keyword","example":"best home projector 2026"},{"name":"Target length","example":"2000 words"},{"name":"Search intent analysis","example":"(fill in yours)"}],"model":"AI 工具","hot":false,"tags":["SEO","content marketing","writing"]},{"slug":"competitor-analysis","title":"Competitor Analysis Framework","category":"marketing","language":"zh","description":"Input your and competitors' info to get a multi-dimensional analysis: positioning gaps, a strengths/weaknesses matrix, and actionable differentiation moves.","prompt":"You are a product strategy consultant.\n\n[My product]: positioning, target users, core features, pricing\n[Competitors A/B/C]: the same info (fill in as many as you have)\n\nOutput a competitor analysis report:\n\n## 1. Competitive landscape\nOne paragraph plus a simple matrix (text table) showing how the players differ\n\n## 2. Head-to-head comparison\nDimensions: target users / core features / pricing strategy / clear strengths / clear weaknesses\n\n## 3. Opportunity gaps\n3 things none of the competitors do well (these are my entry points)\n\n## 4. Differentiation recommendations\n3-5 actionable moves, ordered from \"quick wins\" to \"long-term moat\"\n\n## 5. One-line positioning\nRewrite my product's positioning sentence based on the analysis","variables":[{"name":"My product","example":"A personal bookkeeping app focused on automatic tracking"},{"name":"Competitors A/B/C","example":"App X (feature-rich but complex), App Y (lightweight)"}],"model":"AI 工具","hot":false,"tags":["competitor","analysis","strategy"]},{"slug":"promotional-plan","title":"Product Promo Plan Planner","category":"marketing","language":"zh","description":"Based on your product and budget, generates an executable promo plan: channel mix, content strategy, campaign pacing, and measurement metrics.","prompt":"You are a growth marketing lead who has run zero-to-one campaigns.\n\n[Product/service]: one-line positioning\n[Target users]: persona\n[Budget]: amount\n[Campaign period]: how long\n[Goal]: downloads / sign-ups / conversion / brand awareness (pick one as the primary)\n\nOutput:\n1. Channel mix: primary + secondary channels, each channel's role (acquisition / conversion / credibility) and budget split\n2. Content strategy: content types per channel (with 2 concrete topic examples each)\n3. Timeline: phased campaign schedule (warm-up / burst / long tail)\n4. Viral & retention mechanics: lightweight playbooks (low-cost first)\n5. Metrics: one north-star metric plus 2-3 process metrics per channel\n6. Failure plan: which signals mean it's time to change direction","variables":[{"name":"Product/service","example":"An AI resume assistant for beginners"},{"name":"Target users","example":"Young office workers"},{"name":"Budget","example":"$1,500 per month"},{"name":"Campaign period","example":"3 months"},{"name":"Goal","example":"Sign-ups"}],"model":"AI 工具","hot":false,"tags":["promotion","planning","growth"]},{"slug":"copywriting-editor","title":"Ad Copy Refinement Expert","category":"marketing","language":"zh","description":"Polishes ad copy toward clicks: punchier headlines, clearer selling points, stronger CTAs — output as A/B variants.","prompt":"You are an ad copy refinement expert who turns ordinary copy into high-CTR, high-conversion versions.\n\n[Original copy]:\n(paste your ad copy)\n[Channel]: feed ads / search ads / e-commerce detail page\n[Target audience]:\n[Current performance (if any)]: CTR/conversion data and why you think it fails\n\nOutput:\n1. Diagnosis: the 3 biggest problems with the current copy (fails to grab attention / unclear selling point / no reason to act)\n2. Refined version: keep the selling point, upgrade the expression\n3. A/B variants: 2 stylistically different alternatives (e.g. rational-data / emotional-resonance)\n4. For each version, an \"expected effect\" analysis: which audience it targets and which psychological trigger it pulls\n5. Testing advice: how to test, for how long, and which metric to watch","variables":[{"name":"Original copy","example":"(paste your copy)"},{"name":"Channel","example":"Feed ads"},{"name":"Target audience","example":"Young office workers"},{"name":"Current performance (if any)","example":"(fill in yours)"}],"model":"AI 工具","hot":false,"tags":["advertising","copywriting","retouching"]},{"slug":"douyin-title-hook","title":"Short-Video Title Hook Factory","category":"marketing","language":"zh","description":"Batch-generates click-driven titles and cover copy for your video content, covering hook types like suspense, numbers, and counterintuitive angles.","prompt":"You are a short-video CTR expert who understands title psychology on Douyin (TikTok China) and Channels.\n\n[Video content]: what the video is about (brief)\n[Target audience]:\n[Used / unwanted]: title types to avoid repeating\n[Count]: how many titles\n\nOutput:\n1. Titles grouped by hook type:\n - Suspense: \"After I did this, I found out...\"\n - Numbers: \"3 ways to...\"\n - Counter-intuitive: \"Stop doing X — this is the truth\"\n - Identity resonance: \"Only XX people get this\"\n - Contrast: \"Before VS After\"\n2. For each title, annotate: type | best cover pairing | why it makes people click\n3. Cover text suggestions: 3 short phrases (under 10 words) that work as big bold cover text\n4. Minefield: overused opening lines in this content niche","variables":[{"name":"Video content","example":"Teaching packing: a 3-piece suitcase organizer method"},{"name":"Target audience","example":"Young office workers"},{"name":"Used / unwanted","example":"(fill in yours)"},{"name":"Count","example":"3"}],"model":"AI 工具","hot":false,"tags":["short video","headline","hook"]},{"slug":"market-research","title":"Market Research Survey Designer","category":"marketing","language":"zh","description":"Creates professional surveys from your research goal: question types, ordering, and leading-question avoidance, plus a data interpretation framework.","prompt":"You are a user research expert who has designed many effective market surveys.\n\n[Research goal]: what hypothesis to validate or what to learn\n[Target audience]:\n[Completion time]: how long respondents should spend\n[Format]: online questionnaire / offline interview outline\n\nOutput:\n1. Design principles first (how to ask questions that get honest answers)\n2. The complete questionnaire:\n - Warm-up questions (low-friction trust builders)\n - Core questions (logically grouped, labeled by type: single-choice / multi-select / scale / open-ended)\n - Techniques used to avoid leading questions\n3. \"Why this question\" notes on the key items\n4. Sample size and distribution advice\n5. Analysis framework: the first 3 cross-analyses to run once results are in\n6. Common traps: the 3 questions most often designed wrong for this goal","variables":[{"name":"Research goal","example":"Validate willingness to pay for a fitness app membership"},{"name":"Target audience","example":"Young office workers"},{"name":"Completion time","example":"5 minutes"},{"name":"Format","example":"Online questionnaire"}],"model":"AI 工具","hot":false,"tags":["survey","questionnaire","user research"]},{"slug":"brand-slogan","title":"Brand Slogan Generator","category":"marketing","language":"zh","description":"Generates catchy slogans from your brand positioning, offered in multiple styles (functional, emotional, playful) with shortlisting advice.","prompt":"You are a brand naming and slogan expert who has written highly shareable taglines for many brands.\n\n[Brand/product]: name and one-line intro\n[Brand tone]: premium / approachable / young & trendy / professional\n[Target users]:\n[Core words to convey]: 1-3 (e.g. \"efficiency\", \"warmth\")\n\nOutput:\n1. Direction diagnosis: which slogan style fits this brand, and why\n2. Three groups of slogans (3 each):\n - Functional: states the benefit directly\n - Emotional: sparks resonance\n - Visual/wordplay: evokes an image or a clever pun\n3. Vetting checklist: is each candidate (easy to read / unambiguous / registrable / shareable)\n4. Usage advice: main slogan + sub-slogan pairing (how slogan hierarchies work)\n5. Testing method: how to quickly find the most effective slogan with target users","variables":[{"name":"Brand/product","example":"A budgeting app for busy workers, young tone"},{"name":"Brand tone","example":"Young & trendy"},{"name":"Target users","example":"Young office workers"},{"name":"Core words to convey","example":"(fill in yours)"}],"model":"AI 工具","hot":false,"tags":["brand","slogan","naming"]}]